About FOCUS

We present the trendiest art and the contemporary messages of artistic discourse to the audience under a unifying theme. Rather than simply buying and selling art, we curate an art fair that offers a meaningful in-person encounter and emphasises the deep connection between art and experience.

Focus Art Fair is an Asia-centred art fair that spans from Asia to the Middle East, providing a distinctive and immersive experience that blends the virtual and the real. With curatorial depth that continues to evolve in the minds of its audience, Focus is a place where everything coexists and where anyone can create their own narrative.

FOCUS Timeline

Since 2020, FOCUS has held a total of approximately 11 art fairs across 4 countries. These fairs have taken place in prestigious museums, galleries, and other key art institutions that are recognised as the cultural centres of their respective cities. In total, over 400 galleries and artists have participated. FOCUS has formed partnerships with leading organisations such as LG, FRIEZE, and Sotheby’s. The fair attracts galleries and artists from more than 30 countries and has welcomed over 50,000 cumulative visitors to date.

Art Fair - 11th Fairs
03/09/2020-16/10/2025

Since

2019

10 - 13 October 2024, FOCUS Art Fair London, Saatchi Gallery

9-12 May 2024, Focus Art Fair, New York, Chelsea, NYC

04 - 07 Oct 2023, FOCUS Art Fair London, Saatchi Gallery

18 - 21 May 2023, FOCUS Art Fair New York, Chelsea Industrial

25 - 28 Jun 2021, FOCUS Art Fair Paris, Atelier Richelieu

08-21 Oct 2020, FOCUS Art Fair Paris, Espace Thorigny, Galerie Art&Miss, Galerie Au Médicis

03 - 23 Sept 2020,  showcases first FOCUS Art Fair at Porto, Porto Rue Miguel

03 - 23 Sept 2020,  showcases first FOCUS Art Fair at Porto, Porto Rue Miguel

15 - 18 May 2025, FOCUS Art Fair New York, Chelsea Industrial, 535-551 W 28th St

16 - 19 OCT 2025, FOCUS Art Fair London, Saatchi Gallery

22 Jul - 15 Sept 2021, FOCUS Art Fair London, FOLD Gallery, Fitzrovia, Saatchi Gallery

01 – 04 Sept 2022, FOCUS Art Fair Paris, Carrousel du Louvre

Timeline of FOCUS


2019

HongLee Curator, an art agency based in Paris, was founded by Sungmin Hong and Jungwon Lee. With a team of multidisciplinary professionals from France, the UK, the US, Japan, and South Korea, it has gained expertise from organizing 45+ overseas exhibitions and art fairs since 2017

2020

  • 03 - 23 Sept 2020,  showcases first FOCUS Art Fair at Porto, Porto Rue Miguel

2021

  • 25-28 Jun 2021, FOCUS Art Fair Paris, Atelier Richelieu

  • 13 Jul - 04 Sept 2021, FOCUS Art Fair London, FOLD Gallery, Fitzrovia, Saatchi Gallery

2022

  • 01 – 04 Sept 2022, FOCUS Art Fair Paris, Carrousel du Louvre

2023

  • 18 - 21 May 2023, FOCUS Art Fair New York, Chelsea Industrial

  • 04 - 07 Oct 2023, FOCUS Art Fair London, Saatchi Gallery

2024

  • 09 - 12 May 2024, FOCUS Art Fair, New York, 548 West

  • 17 - 20 October 2024, FOCUS Art Fair, London, Saatchi Gallery

2025

  • 5 - 18 May 2025FOCUS Art Fair New York, Chelsea Industrial, 535-551 W 28th St


Discover the visionaries behind FOCUS Art Fair: a dynamic team of multidisciplinary creatives, united by a passion for innovation, crafting exceptional experiences that connect art and audiences worldwide.

Meet the team

HONG

Chief Director

Director

LEE

Global Artistic Director

BORAM

London Deputy Director

ERIKO

New York Deputy Director

Executive Member

SHINE

Executive Advisor 

WON

Executive Advisor 

Marketing & Communication & Design

TERRY

Operation Production Manager​

MICHELLE

Marketing & Communication

ANGIE

Design & Communication

JO

Design & Communication Assistant

Curator Team

MANUELA

Curator

TING

Curator

PEI

Curator

SUPRIYA

Curator

Finance & Accounting Team

HUGH

CFO

ALICE

Head of Finance