COLLABORATION WITH
LG ELECTRONIC
By leveraging LG's advanced display technologies and innovative solutions, the partnership aims to create immersive art experiences that redefine how art is showcased and consumed. This collaboration underscores a shared commitment to innovation, sustainability, and pushing the boundaries of creative expression, fostering a dynamic dialogue between the worlds of art and technology.
STORIES
Final Chapter of FOCUS 2024 World Tour:
Building a New Art Ecosystem
A Celebration of Innovation, Diversity, and Artistic Vision
Join the next FOCUS London at the Saatchi Gallery
FOCUS Art Fair is pioneering a first-of-its-kind immersive art fair by strategically collaborating with major Korean and international companies from around the world.
Our primary objective is to bridge the gap between Physical Art and Digital Art (including NFTs and the Metaverse), curating a new experience that engages with all five senses of the curious viewer.
To achieve this, we are utilizing innovative and experimental methods to enhance art-commerce for art collectors, organizations, galleries, and artists, offering a truly remarkable art fair experience.
Key features at FOCUS Art Fair include solo exhibitions such as Olivier Mourao’s digital-physical fusion, the Bamboo Mood Collection by Roche Bobois and Jiang Qiong Er, and curated dining experiences by Robuchon. The fair also emphasizes diversity and inclusivity, partnering with global groups like One East Asia and NYC Culture Club.
As the final stop of FOCUS's 2024 World Tour, the event is set to bring together leading brands, artists, and thought leaders for an engaging and forward-thinking experience.
FOCUS offers museum-quality exhibition spaces to each exhibitor at Saatchi Gallery.
The gallery is situated on King’s Road, Chelsea, in an iconic, Grade II listed building in West London.
First opened in 1985, the Saatchi Gallery has established itself as a prominent force in contemporary art, promoting the works of emerging British and international artists. As a registered charity, its mission statement, "rendering contemporary art accessible to all", reflects its empowering dedication to inspire creativity and innovation within the artistic sphere.
PARTNERSHIPS